Wednesday, November 08, 2006

Marketing Your Affiliate Programs
Copyright © Obinna Heche

Affiliate programs are a great way to earn residual income. They allow
you to take part in an established system that has already been tested and
built up. All that is left to do is take control and build a down line.
Combine an affiliate program with smart marketing and it equals a great way
to make money.

Affiliate programs are often misunderstood. Originally the idea of building a downline
and making a residual income off recruiting people was called a pyramid scheme.
These pyramid schemes did not work because they relied
solely on recruiting and not at all on selling. The main idea behind them,
though, was a good one, so the affiliate program was created. An affiliate
program is more than building a downline of people, it also is based on
selling real and useful products. These programs work because a person
earns money through their downline and through product sales.

They are also very easy to get started in and most are
completely free with no costs to get started. Most programs offer a website
and plenty of help and advice on how to get the business going. A person
gets help from the people in their upline, too. The biggest challenge,
though, is marketing. No matter how much help a person gets, they still
have to master marketing on their own. Nobody can really teach someone how
to be a successful marketer, they just have to learn it on their own.

Marketing involves learning how to use thetools provided by the program to get customers and sign others up for the opportunity. The owners of these programs will provide their affiliates with written ads and their own website, among other things. The website is the central hub of all the marketing efforts. The main goal should be to get people to visit the website. Once there they
will be able to buy products and sign up to be an affiliate. The hard part
is not getting people to buy or sign up, but to get them to the website in
the first place.

A person has to take the ads and other marketing tools and place them where
people will see them. One of the biggest marketing platforms are search engines.
Most affiliate websites are a simple website but with a little
work a person can optimize it to make it rank high on the search engines.
A good way to get started is to add a blog to the website and write entries everyday.
These entries should be keyword rich and informative. Search engines like articles or blog entries and will assign the site a higher
ranking if they have them. Another way to go is to place links and ads on
other websites. A person should choose websites that compliment the
affiliate program but that are not in competition with it. By using these
marketing methods a person should be able to get a good start in marketing.

Affiliate programs and good marketing efforts can really help to get a good
start in residual income. Building an affiliate program will take some
time, but they are made to produce a great residual income.

Obinna Heche: Los Angeles- California

Delivering the best home based business ideas,
opportunities and resources so you can work at home successfully..

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